December 24, 2020

This is the complete guide on how to work with committees, caucuses and state parties.  What Is a Party Committee? Political party committees raise and spend money to elect candidates of their party to office. The most notable committees are Hill committees like the Democratic Congressional Campaign Committee (DCCC) that are officially affiliated with the …

Working with Committees, Caucuses, and State Parties Read More »

This is the complete guide to voter engagement (how to turn out the vote).  What is a Voter Engagement Field Program? “Field” is the industry term for the parts of voter engagement efforts that involve contacting voters at their doors (door knocking), on their phones (phonebanking), or by text to engage in a conversation related …

The Complete Guide to Voter Engagement Read More »

This is the complete guide to building a winning staff for your political campaign Introduction Once you’ve decided to run for office (be it a local office or a national one), you may start to think a ton of time and effort goes into staffing and running your campaign—and you’d be correct! Over the last …

Political Campaign Staff: Structure, Rolls, Salaries, Consultants Read More »

This is a guide to campaign finance when doing political fundraising. Accepting Campaign Contributions To run a successful campaign, you’ll need to raise money! While a few lucky candidates can fund their own political campaigns, you’re probably more like most candidates—who must fundraise from friends, family, acquaintances, and strangers who support their candidacy. In order …

US Campaign Finance Laws – Contribution Limits and more Read More »

This is the complete guide to creating a campaign budget for your political campaign. Introduction The point of a political campaign is to reach as many voters as possible with a persuasive message to get them to vote for your candidate, and a campaign budget should serve that goal. Understanding what campaigns spend money on …

Creating a Healthy Political Campaign Budget Read More »

This is the administrative guide to starting your campaign How to Register As a Candidate In order to officially start your campaign, you’ll need to officially register to run for office. This step isn’t the same as registering to appear on a ballot—that comes later. Instead, this registration notifies the appropriate commission of your candidacy …

How to Start a Political Campaign: A Quick Administrative Guide Read More »

Primary vs. General Elections The only goal when running for office is winning. Every dollar raised, every door knocked, and every press release issued all serve a singular purpose: earning more votes than your opponent. Your campaign strategy will change depending on whether you’re in the primary vs. general elections. Understanding how to use your …

Primary vs General Elections Campaign Types and Strategy Read More »

Free Access

A valid work email is required to access.